CASE STUDY · 2024
Cloverleaf
B2B team-development SaaS
Cloverleaf is a B2B platform for team development. They had long customer interviews and a growing content push — but needed someone to turn raw footage into stories that travel on YouTube, Shorts, Reels, and TikTok.
THE PROBLEM
What we walked into.
20–40 minute interview recordings sat unused. The team had brand kits and recording gear, but not dedicated video storytelling or motion design to finish a consistent library.
WHAT WE BUILT
Stories cut. Systems left behind.
- Testimonial video production from long-form interviews
- Short-form cuts for YouTube Shorts, Instagram Reels, and TikTok
- Animated logo outro adopted as a shared brand asset
- Remote recording support via Riverside.fm
- Opal-assisted clip selection from full transcripts
Premiere ProAfter EffectsIllustratorRiverside.fmOpal
THE RESULT
A testimonial playlist and company-wide motion system — not one-off clips.
- Approximately 19 testimonial videos shipped during the engagement
- Animated outro shared across teams as a brand asset
- Short-form distributed across YouTube, Instagram, and TikTok
Got something similar held together with duct tape?